NYC Photography by Jinnifer Douglass

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Mr. Yum Dining Software Shoot for "Hole in the Wall" (Williamsburg, Brooklyn)

I recently had the pleasure of capturing select menu items for "Hole in the Wall," a charming Williamsburg bistro that specializes in American comfort food. The client for this shoot was Mr. Yum, a leading software company specializing in contactless ordering solutions for restaurants. Over the course of two hours, our goal was to capture packaged beverages, mouthwatering menu items, and the seamless experience of using their software within the ecosystem of this specific restaurant, incorporating visuals of the Mr. Yum app in action, we captured the convenience and efficiency it brings to diners.


Here are some of my favorite images from this shoot (click/tap to view full size and un-cropped):

To see more examples of this style of photography, visit my food and dining gallery >>

All images in this blog post were shot on a Nikon D850 using a 24-85mm zoom lens, and all individually post-processed in Adobe Lightroom using custom-built presets.


Jinnifer Douglass is a full-time freelance photographer based in NYC, shooting for both individuals and brands such as Google, Sotheby’s, Uber, Make Up For Ever, Squarespace, and more! Specializing in portraits, food, and special events, she works to make every piece of your social and website content ‘Insta-worthy’ with high resolution, full-frame DSLR photography and expert Lightroom editing. Interested in chatting? Leave a comment below, or send an email to hello@jinyc-photo.com!